Difference between CPC CPM CPA and CPL

  Cost per click (CPC ) : 

One of the best known, whose function is to pay the owner of the website on which the advertisements , a sum of money for every click that is made in the advertisements , a good way is displayed without doubt, to monetize our website .

• CPC companies : Google Adsense

 

Cost per thousand impressions (CPM ) : 

The CPM campaigns are one of the best ways to generate profits , yes, if you get a good company , since lately this model is in the doldrums and getting paid less , this system pay is based on the owner of the web in which the ads out , for every 1000 unique visits per day and ad , you receive the website , which always produces benefits , but there are very few companies pay something halfway decent .

• CPM Companies: Adbooth

Cost Per Action (CPA ) : 

Is that campaign , in which the advertising company pays their affiliates (those who hang their advertising on their website that company ) , in exchange for users to perform a specific action after enter click on the ad, as can be register to make a survey, make a purchase, subscribe to a mobile sms campaign ... When a user performs any of these actions are said to have made ​​a conversion, although it is difficult to get , worth , and that some even tend to pay more than 10 euros, but never pay for CPM or CPC .

• CPA Companies : Adjal, Adbooth

Cost Per Lead (CPL ) 

Campaigns cost per lead are those who pay in exchange for users who sign up get a form through advertisements shown on our website .

• CPL Companies : T2o Media

More abnout: Affiliate Marketing

Paulo Rodrigues